*December 2011 was our best December ever with 3,174 visits and 9,257 page views. Average time on site per visit was over 5.5 minutes.
Facebook insights - Of course these numbers only apply to South Side Business News Facebook fans and not directly to the website, but for what they're worth: The majority of our fans are over 35-years old and pretty evenly split between male and female. About 7 percent are between 25 and 34, and almost none under 25.
*Explanation of terms. A unique visitor is a visit from one IP address. In other words, if you visit the site 3 times in one day, that's still one unique visitor. A visit is someone coming on site, whether they visit one page or ten, then exiting the site (that's one visit). A pageview is just what it sounds like, the number of pages within the site that were viewed. Robots and Spiders used by search engines to catalog sites, are not included in these numbers. I'm not reporting "hits" because it's not a useful number. A single visit to one page of a website can generate a dozen or more hits.
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