Sunday, April 1, 2012 - March easily shatters web traffic records

The month of March 2012 was the best traffic month ever for, by a long shot. The previous high for visits in a month was around 3800 in November 2011. March came in at 5,065 or an average of 163 visits per day.

Unique visitors was also a new high at 2,577, a better than 33% jump over February. Pageviews, another record at 14,858, or 2.93 pageviews/visit.

Since the site was reformatted in October 2011 to optimize the online only publication, overall traffic is up nearly 400%.

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*Explanation of terms. A unique visitor is an IP address. It's not quite a unique person as people sharing a home or office network, in most cases, would be reflected as a single unique user. A visit is someone coming on site, whether they visit one page or ten, then exiting the site (that's one visit). A pageview is just what it sounds like, the number of pages within the site that were viewed. Robots and Spiders used by search engines to catalog sites, are not included in these numbers. I'm not reporting "hits" because it's not a useful number. A single visit to one page of a website can generate a dozen or more hits.